Steps to creating a successful website

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Choose your website’s domain name

The first step in creating a successful website is choosing a domain name for the website. The domain name is the address of your website, and it is the name by which your site will be known among people, so it is necessary to choose it well. You can choose any name you want, make sure that your domain name is easy to remember, easy to write, and is relevant to the type of business you are working in.

Choose a domain name

Another thing to keep in mind when choosing a domain name is the domain extension (eg .com, .net, or .org). The .com extension is preferred, as it is the most popular, used by more than half of all websites. There are other popular suffixes, such as .net, .org, and others. On the other hand, there are extensions that it is best to avoid, such as live and buzz.

There is also another type of extension that can be added to the site name, which are extensions that represent countries, such as sa that represents Saudi Arabia, fr that represents France, etc. These extensions are suitable for businesses that operate exclusively in one country. However, this type of extension often requires that you have a trademark registered in that country, in addition to other requirements that differ from one country to another.

Choose your hosting

There are many hosting companies, such as hostgator, bluehost, Masterwebhosts, Godaddy and dreamhost. These companies usually offer several hosting plans, and they vary in features, storage capacity, and server type, as well as in prices.

Determine how the site is created

A website can be created in many ways, and it has become accessible to everyone. The cost of creating a website has decreased in recent years thanks to the emergence of platforms specialized in building websites, and the spread of freelance platforms that connect entrepreneurs and programmers from all over the world.

Use of website building platforms

These platforms enable you to create a website easily and quickly. The most famous of these platforms are WordPress and Masterwebhosts. These platforms enable you to create a website easily and quickly. The most famous of these platforms are WordPress, Weebly and WebStarts. There are other platforms that specialize in building a specific type of website, such as: Masterwebhosts and Shopify that specialize in building online stores. These platforms are easy and do not require technical knowledge of programming, as they take care of all technical aspects, and provide an easy-to-use control panel.

You can manage the site, change the template, add pages, edit content and manage users easily. Although you do not need technical knowledge to use these platforms, creating a site with special specifications may require a good knowledge of programming. So, you may have to hire a programmer to modify and customize the site.. There are other platforms that specialize in building a specific type of site, such as: Masterwebhosts and Shopify that specialize in building online stores. These platforms are easy and do not require technical knowledge of programming, as they take care of all technical aspects, and provide an easy-to-use control panel.

You can manage the site, change the template, add pages, edit content and manage users easily. Although you do not need technical knowledge to use these platforms, creating a site with special specifications may require a good knowledge of programming. So you may have to hire a programmer to modify and customize the site.

secure the site

ستخزِّن في موقعك الكثير من البيانات، سواء بيانات الشركة، أو بيانات العملاء، وبعض تلك البيانات حساسة. يتوقع عملاؤك أن تكون بياناتهم في مأمن، لذا ينبغي أن يتمتع الموقع بأعلى درجات الأمن والحماية. فأيّ ثغرة في الموقع قد يتسلل منها القراصنة، ويسرقون بياناتك وبيانات عملائك، وستكون لذلك تداعيات خطيرة على المشروع، وعلى سمعته بين الناس. هناك الكثير من المعايير الأمنية التي ينبغي الالتزام بها، من أهمها:

  • شهادة SSL – بروتوكول طبقة المقابس الآمنة

هو بروتوكول أمني يشفّر الاتصال بين الخادم والمتصفح، المواقع المزوّدة بشهادة SSL تبدأ عناوينها بـ HTTPS، أما المواقع غير المشفرة فتبدأ عناوينها بـ HTTP. ينبغي أن تحرص على الحصول على شهادة SSL، فهي ضرورية لنجاح الموقع، لأنها تحمي البيانات المنقولة بين العميل والخادم، وتمنع التعرض لها. كما أنّ محركات البحث، مثل جوجل، تعدّ شهادة SSL عاملا من عوامل تحديد الترتيب في صفحات النتائج.

لذا يساعد الحصول على هذه الشهادة على احتلال مرَاكز متقدمة في صفحات نتائج البحث. كما أنّ المتصفّحات تميّز المواقع المشفرة وتوضح للزوار إن كانت آمنة أم لا عبر وضع رمز القفل بالقرب من عنوان الموقع إن كان يتوفر على شهادة SSL، فيما تضع جملة (غير آمن) في المواقع الأخرى. وهذا قد ينفّر الزوار والعملاء المحتملين ويعطي صورة سيئة عن شركتك، وسيكون لذلك تأثير كبير على المبيعات.

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